CONWAY, AR. – The University of Central Arkansas Athletic Department announced Monday it has extended its current contract with Peak Sports MGMT to oversee its multimedia rights and corporate partnerships. The contract has been extended for an additional 7 years making the partnership 17 years in total.
"We are proud to call ourselves the first Peak Sports property," said Dr. Brad Teague, UCA's director of athletics. "Their company has taken us to new heights, through ceilings we thought were too high. Their ownership and managers have been great to work with through the years and we look forward to many more.
"I want to personally thank Cara and Ryan Holloway for their dedication to our brand and their work ethic to insure our program grows annually."
The partnership between UCA Athletics and Peak Sports MGMT began in 2012 and was the first athletics department to partner with Peak Sports MGMT. Peak Sports manages and sells all sponsorship inventory, including venue signage, program advertising, digital and web content, game sponsorships, and special events, along with several other opportunities.
"We are thrilled beyond belief to continue this partnership! UCA was our first school partnership and without a doubt our strongest partnership," said Ryan Holloway, Peak Sports MGMT Co-Founder, and President. "It is rather special to extend this partnership and announce it today, November 28th, as this is our 10-year anniversary of starting Peak Sports."
The continued partnership between Central Arkansas and Peak Sports provides UCA Athletics with a significant financial guarantee each year and a revenue-sharing amount distributed once the thresholds are met.
"We are incredibly grateful for the opportunity that Dr. Teague and the University of Central Arkansas have given us. When we started our business 10 years ago, Dr. Teague and many others had blind faith in our abilities and talent," said Cara Holloway, Co-Founder and Senior Vice President for Peak Sports MGMT. "UCA is near and dear to Ryan and I and we will continue to represent them with tremendous pride over the next seven years."
Anyone interested in sponsorship opportunities, please contact General Manager Nate Masseau of Central Arkansas Properties at nmasseau1@uca.edu.
More on Peak Sports MGMT:
Peak Sports MGMT is a sponsorship/advertising and event management firm out of
Allen, Texas. Current properties for Peak Sports include University of Central
Arkansas, Southeastern Louisiana University, Pittsburg State University, Murray State
University, Nicholls State University, Northwestern State University, Missouri Western
State University, Utah Tech University, The Citadel, Delaware State University,
Wofford College, North Carolina Central University, Florida A&M University, The
College of the Holy Cross, Albany State University, Jacksonville State University,
Portland State University, Eastern New Mexico University, Alabama State University,
Ferris State University and University of North Alabama. In addition, in conjunction
with Peak Events, LLC, they oversee the Frisco College Baseball Classic and the
Karbach Round Rock Classic, the premier college baseball tournaments outside of
Omaha, Nebraska. Find more at PeakSportsMGMT.com or @PeakSportsMGMT on
Twitter and Instagram.
